Know your story. Become a better storyteller

The mentorship programme combines self-development and storytelling practice. It is derived from contact with thousands of people who want to improve their story and their storytelling. Through conversations and assignments, we build awareness of your story: what has led you to be where you are now, and how you would like to move forward from here.  

With this foundation of self-awareness, we look together at a story you really need to tell right now: whether your business, your career, or a project your deeply care about. 

Through sustained contact (2-3 months) brings you closer to the ideal of the storyteller: someone aware of the transitions they have lived through, able to support others by telling their story.

With more self-aware voices in our culture and communities, we strengthen it bit by bit.

Simon is very gifted at understanding people’s fundamental needs and values. He uses that talent to help companies communicate from the heart.

Becky Baker

Communications consultant, RB Communications

Programme details

This programme lasts for a minimum of five sessions. During our introductory chat, I’ll hear what you want from your life right now, professionally and personally. We’ll then build a programme to serve it.

Through conversations and exercises the sessions build your self-awareness. We talk about areas of unclarity in your life. Steadily, your story now builds and builds. During the final two sessions, we build a story you really want to tell.

Because this is a tailored programme, we may deviate from this schedule in consultation with each other. This is mentorship rather than instruction. By walking together we build your capacity for storying your self: providing your voice as a gift to others.

If this sounds like what you need, schedule a free 30-minute call and we can see if this is right for you.


Join our Mentorship for:


– More presence and impact in the room

– Insights to continuously tell great stories

– Greater awareness about the dynamics of your life at present

The talk was superb. I’m really delighted how things came together.

Joe Gebbia

Co-founder, Airbnb

I’ve previously worked with leaders and professionals at: 

Triodos Bank
Circle Economy
Rotterdam School of Management



MediaTrust UK






Simon knows how to get to the essence of your message and translate it into creative copy appealing to your audience. It is a blast to work with him, quick response times and he listens very well. Simon is the absolute master in storytelling.
Clarissa Filiius

SEO specialist, Booming

Simon is our storytelling star at TEDxAmsterdam. An accomplished, captivating storyteller himself, Simon has the enviable skill of bringing the best stories out in others. With stories being at the heart of a TED(x) talks, Simon is a valuable member of the speech coaching team.
Tara Philips

Coach Co-ordinator, TEDxAmsterdam

There are few people who understand the craft of storytelling & live it in their day-to-day work. Simon is one of them & because of this his stories speak to all of us.
Paul Hughes - Growth expert, Keynote Speaker


A speaker in need of a story

Tomas Sala is an award-winning, internationally published game designer. When it came to laying out a vision for the applied gaming industry he reached out for support.

“At the time of Control Conference, our industry was headed over a cliff. I wanted to lay out an optimistic vision for my peers.

Afterward, people said  ‘I didn’t know you could talk like that’ because I had a lot more confidence in content and in the presentation. Simon’s influence made my talk more persuasive and have greater impact on the industry.”